Designing the New ERStrategies.org

April 25, 2013

This spring we launched a new ERStrategies.org for Education Resource Strategies. The project was a complete redesign and re-imagining of ERS’s content that involved almost of year of planning and coordination with our development partner GreenRiver.com. ERS asked us to combine three sites that do three very different things into one unified portal that speaks to their audience of teachers and school administrators.

The new site offers:

Tools section that brings together all of ERS’s budgeting scenario apps. We also redesigned Resource Check which helps school administrators compare their budget decisions with recommended best practices.

A new Library section with faster search tools for discovering and sharing ERS publications, videos and news.

School System 20/20, a place where teachers and administrators can discover analyses, watch case studies and take steps to improve their schools.

We also refined the ERS logo for the new launch and designed a brand system and with custom illustrations for the School System 20/20 initiative.